Manufacturing (Lead Gen)

Scroll down to view the full case study, follow the link below to their website:

The Problem: Antenna Manufacturer JagatRFS had a dated website with low online presence; however, they wanted to reach more of their target audience to gain more clientele and increase their revenues.

Key findings

  • Target Audience Segments
  • Website Limitations to Quoting Opportunities
  • Lead Conversion Manpower Limitations to automation opportunities
  • Ad Campaign Potential


  • Automated Marketing System (Hubspot Setup, integration, employee lessons)
  • Graphics Marketing Material
  • Website Design, Build, and Maintenance
  • Campaign Research & Reporting
  • SEO
  • Email Marketing
  • LinkedIn Qualified Lead Generation


  • 45 Page Website
  • Audience Heat Map for Conversion
  • Fully Animated
  • 100% Responsive
  • Mobile / Tablet / Desktop
  • Video Modules
  • Marketing Materials
  • Marketing Automation
  • Website Maintenance
  • 10,000/mo visitors
  • Graphics & Icons
  • New Modern Logo
  • Technical Content


  • SEO
  • Competitive Analysis
  • UI / UX Tested
  • Conversion Optimization
  • Content Keyword Analysis
  • Split A/B Testing
  • Video Graphics
  • Analytics and Reporting
  • Search Engine Marketing

Key Performance indicators

  • Increased Visitors over 2,000%, over 10k/mo
  • Improved Conversion Rate
  • Increased Customer Experience rating
  • Improved Bounce Rate
  • Lowered Acquisition Costs
  • Increased Customer Retention Rate

100% Responsive & Fully Animated

ariMarketing’s team of design experts created a conversion optimized, fully responsive and animated website for JagatRFS. We installed a heatmap software on their website that further gives us audience recorded click trail information along with conversion optimization strategies within A/B split testing for real results.

Main Pages

Understanding target markets and building content to lock in eyes is always ariMarketing’s goal. JagatRFS was no different, we built landing pages with advertisements directed towards a key target audience which was researched and segmented using best industry practices coupled with our expertise. We ran A/B split testing campaigns to ensure our content and conversion based design was pulling the flow through rates we were targeting during each step of the lead conversion process. By surveying a small portion of different segments, we got to understand what they are looking for and build campaigns uniquely surrounding them. The site was completely User Experience (UX) tested and is fully responsive in all views (Mobile/Tablet/Desktop). The overall campaigns are still on-going successes.