Understanding target markets and building content to lock in eyes is always ariMarketing’s goal. JagatRFS was no different, we built landing pages with advertisements directed towards a key target audience which was researched and segmented using best industry practices coupled with our expertise. We ran A/B split testing campaigns to ensure our content and conversion based design was pulling the flow through rates we were targeting during each step of the lead conversion process. By surveying a small portion of different segments, we got to understand what they are looking for and build campaigns uniquely surrounding them. The site was completely User Experience (UX) tested and is fully responsive in all views (Mobile/Tablet/Desktop). The overall campaigns are still on-going successes.